Logo and branding for Panache

Branding with Panache

Talent Booking and Management
Client
Panache
Date
2007-Current
Role
Branding
Description

This talent booking and management agency needed a memorable but versatile brand that reflected it’s value towards creative expression. It also required multiple variations of the businesses logo over the years to incorporate the Panache’s expanding services.

Resolution

A loose and untraditional branding style was created to embrace the Panache’s unique company culture. The logo was encouraged to be drawn, painted, and used in a variety of ways. Some variations with the reoccurring Panache lettering were made to facilitate company expansion. With individual guidance from each agent, unique business cards were created.

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